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The year 2023 brought us another fantastic opportunity to collaborate with the Rossmann Czech Republic network. This time, we created a feminine and stylish collection of yoga accessories that won the hearts of customers in the Rossmann CLUB loyalty program. Together, we proved that functionality can go hand in hand with beautiful design – especially when it comes to physical activity and daily self-care.

The set included essential workout accessories: a pink-toned yoga mat with a delicate mandala pattern, a mint-colored sports bag with a feminine motif, a yoga block, towel, massage roller, and a designer water bottle with motivational markings. The entire collection was kept in soft pastel tones, highlighting each woman’s gentleness, calmness, and strength.

The products were available in the Rossmann CLUB loyalty program starting from just 99.90 CZK + 30 points. Thanks to the well-designed campaign structure and attractive pricing, the collection reached thousands of customers across the Czech Republic, encouraging physical activity and bringing yoga into their daily routine.

We at BOSTON are proud to have once again been part of a campaign that embraces values such as health, beauty, and balance. Thanks to the excellent cooperation with the Rossmann Czech Republic team, we managed to create not just products, but an experience – inspiring women to take care of their bodies and minds in a stylish way.